The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing, 4th EditionRoman Hiebing, Scott Cooper, Steve WehrenbergSeptember 15, 2011
The Dentsu Way: Secrets of Cross Switch Marketing from the World's Most Innovative Advertising AgencyKotaro Sugiyama, Tim AndreeNovember 22, 2010
The Social Customer: How Brands Can Use Social CRM to Acquire, Monetize, and Retain Fans, Friends, and FollowersAdam MetzAugust 16, 2011
The Old Rules of Marketing are Dead: 6 New Rules to Reinvent Your Brand and Reignite Your BusinessTimothy R. PearsonMarch 28, 2011
Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)Dave KerpenMay 17, 2011
The Social Media Sales Revolution: The New Rules for Finding Customers, Building Relationships, and Closing More Sales Through Online NetworkingLandy Chase, Kevin KneblJune 23, 2011
No Access
Full Access
