BUY ME! New Ways to Get Customers to Choose Your Product and Ignore the RestMarshal CohenDecember 11, 2009
REPOSITIONING: Marketing in an Era of Competition, Change and CrisisJack Trout, Steve RivkinOctober 9, 2009
The Next Evolution of Marketing: Connect with Your Customers by Marketing with MeaningBob GilbreathSeptember 3, 2009
Selling to the C-Suite: What Every Executive Wants You to Know About Successfully Selling to the TopNicholas A.C. Read, Dr. Stephen J. BistritzAugust 18, 2009
SOA-Based Enterprise Integration: A Step-by-Step Guide to Services-based ApplicationWaseem RoshenMay 21, 2009
The Confident Leader: How the Most Successful People Go From Effective to ExceptionalLarina KaseAugust 7, 2008
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