Dubai & Co.: Global Strategies for Doing Business in the Gulf States

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Dubai & Co.: Global Strategies for Doing Business in the Gulf States

Dubai & Co.: Global Strategies for Doing Business in the Gulf States

Authors: Aamir Rehman

Published: November 2007

eISBN: 9780071595254 0071595252 | ISBN: 9780071494137

Contents

Acknowledgments

Introduction: Introducing Dubai & Co.

Part 1 Understanding the Opportunity

Chapter 1 Lines in the Sand: The GCC in the Broader Middle East

Chapter 2 Think Again: Addressing Misconceptions about the GCC

Chapter 3 Here to Stay: GCC Market Attractiveness and Risks

Chapter 4 Silicon from Sand: Essential Background on the GCC

Part 2 Developing Corporate Strategies

Chapter 5 A Piece of the Action: Strategies for Entering the GCC Market

Chapter 6 Making Your Pitch: Marketing to GCC Buyers

Chapter 7 Building Your Team: Human Capital Strategies for the GCC

Chapter 8 Capable Capital: The GCC as a Source of Capital

Chapter 9 Getting Things Done: Operations Strategy and the GCC

Chapter 10 Enabled Organization: Setting Up for Success

Part 3 Conclusion: The GCC at Global Headquarters

Chapter 11 Bringing It Home: Fostering GCC Awareness in the Head Office

Notes

Index