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How to Do Business in China: 24 Lessons in Engaging the Dragon
CITATION
Dallas, Nick
.
How to Do Business in China: 24 Lessons in Engaging the Dragon
.
US
: McGraw-Hill Education, 2008.
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How to Do Business in China: 24 Lessons in Engaging the Dragon
Authors:
Nick Dallas
Published:
2008
ISBN:
9780071597241 0071597239
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Book Description
Table of Contents
Contents
How to do business in China
Ignorance is bliss Better read than dead
More than a billion customers China is not a monolithic market
All you need is a book on etiquette Get the cultural stuff right
Anyone will do to get started Find the right partner
China has joined the WTO Don’t expect a level playing field
Have to be there Look before you leap
No point in having a vision as the future is unpredictable Have a vision
Analyze things in a one-dimensional framework Analyze things in multidimensional and paradoxical framewors
Irrational exuberance Expect setbacks, have a plan B
PRC (People’s Republic of China) PRC (Patience, Relationship, Contract)
All you need is a good product Kiss cadres, but embrace customers
IPR protection is a lost cause Protect your crown jewels
A contract is a contract Chinese negotiating style
English is the global language of business Mandarin is king
Learning through trial-and-error Have a realistic business plan
Whatever it takes Observe the local rules and regulations
All answers are to be found inside China Investigate diaspora links
All you need is guanxi Guanxi is part of the story
Risk is unavoidable, accept it Perform thorough risk analysis
Business in China is different The key business challenges remain the same
Go with the flow Have a proactive government PR policy
Information is generally reliable Never assume anything
What more could possibly happen Enjoy the learning experience
Wait and see Just do it!
Sources and suggested readings
The McGraw-Hill Mighty Managers Handbooks