CITATION

Dallas, Nick. How to Do Business in China: 24 Lessons in Engaging the Dragon. US: McGraw-Hill Education, 2008.

How to Do Business in China: 24 Lessons in Engaging the Dragon

Authors:

Published:  2008

ISBN: 9780071597241 0071597239
  • Contents
  • How to do business in China
  • Ignorance is bliss Better read than dead
  • More than a billion customers China is not a monolithic market
  • All you need is a book on etiquette Get the cultural stuff right
  • Anyone will do to get started Find the right partner
  • China has joined the WTO Don’t expect a level playing field
  • Have to be there Look before you leap
  • No point in having a vision as the future is unpredictable Have a vision
  • Analyze things in a one-dimensional framework Analyze things in multidimensional and paradoxical framewors
  • Irrational exuberance Expect setbacks, have a plan B
  • PRC (People’s Republic of China) PRC (Patience, Relationship, Contract)
  • All you need is a good product Kiss cadres, but embrace customers
  • IPR protection is a lost cause Protect your crown jewels
  • A contract is a contract Chinese negotiating style
  • English is the global language of business Mandarin is king
  • Learning through trial-and-error Have a realistic business plan
  • Whatever it takes Observe the local rules and regulations
  • All answers are to be found inside China Investigate diaspora links
  • All you need is guanxi Guanxi is part of the story
  • Risk is unavoidable, accept it Perform thorough risk analysis
  • Business in China is different The key business challenges remain the same
  • Go with the flow Have a proactive government PR policy
  • Information is generally reliable Never assume anything
  • What more could possibly happen Enjoy the learning experience
  • Wait and see Just do it!
  • Sources and suggested readings
  • The McGraw-Hill Mighty Managers Handbooks