CITATION

Babcock, Charles. Management Strategies for the Cloud Revolution: How Cloud Computing Is Transforming Business and Why You Can't Afford to Be Left Behind. US: McGraw-Hill, 2010.

Management Strategies for the Cloud Revolution: How Cloud Computing Is Transforming Business and Why You Can't Afford to Be Left Behind

Published:  April 2010

eISBN: 9780071742276 0071742271 | ISBN: 9780071740753

Book description:

Increase efficiency while saving money with “on-demand” computing

The biggest game-changing force in business since the creation of the Internet, cloud computing simplifies and lowers the cost of operations while providing flexibility and power you never dreamed possible. Make your strategic move now, with Management Strategies for the Cloud Revolution!

"Management Strategies for the Cloud Revolution is an important work that captures the concepts and technological advances fueling the rapid adoption of cloud computing today. It illuminates how specific core technologies have led to the emergence of those patterns as the foundation for the next generation of IT-managed infrastructure." —Rich Wolski, Chief Technology Officer and cofounder of Eucalyptus Systems, Inc., and Professor of Computer Science at the University of California, Santa Barbara

“Explains in marvelously plain English how clouds will change our world. . . . If the potential of cloud computing doesn’t excite you now, it will after you read this book. Buy a copy and put it on your CEO’s desk. Babcock explains it all.” —Paul Gillin, bestselling author of The New Influencers

“A valuable primer and handbook. It will help you master the technology and follow the story as innovators craft the future of cloud computing.” —Ted schadler, VP and Principal Analyst, Forrester Research, Inc., and coauthor of Empowered

“This readable, thought-provoking book will be especially useful to business professionals and practitioners.”Choice magazine

About the Book

Everyday business as we know it is poised for a monumental shift, courtesy of cloud computing—the biggest game-changer since the creation of the Internet itself. There’s no doubt about it: If you want to compete in the future, you must begin educating yourself about cloud computing now.

From InformationWeek editor Charles Babcock, a leading authority on the business benefits and pitfalls of cloud computing, Management Strategies for the Cloud Revolution provides the tools every manager needs to create a new business strategy that harnesses all the power cloud computing has to offer.

Cloud computing is the equivalent of renting time on a computing infrastructure over the Internet, rather than building your own from the ground up. Access to the cloud is growing quickly, and the benefits are undeniable. Those who begin incorporating cloud computing into their business strategy will enjoy:

  • Dramatic Cost Savings: The cloud makes available innovative technologies that would otherwise be too expensive.

  • Ubiquitous Access: Employees can access the server power they need anytime, anywhere, and send it the program they want to run.

  • Unprecedented Agility: Business processes and business infrastructures can be altered quicker than ever.

  • Steady Traffic Flow: Even during peak loads, systems in the cloud can overcome bottlenecks and expand to meet the user’s needs.

Working on the cloud, your analysts, business intelligence experts, and researchers can access large-scale, high-speed, highly reliable systems while paying only for short-term use.

You didn’t set up your own electrical grid to power your computers. Why pay big money to use them when you don’t have to? The cloud is on the horizon, and it’s looming larger by the day. Learn how to take full advantage of it with Management Strategies for the Cloud Revolution.

About the Author Charles Babcock has been reporting on the major trends in computing for the past 20 years. He currently serves as editor-at-large at InformationWeek, covering the business application of Web services, virtualization, cloud computing and other topics of interest as they come up. He writes major features and cover stories for InformationWeek, daily stories for its Web site, www.informationweek.com, and blogs regularly on related topics. He has also been integral in their transtition to the web. He is the former Software Editor and Technical Editor of Computerworld and editor-in-chief of Digital News.

He has been the winner of $400 William Randolph Hearst journalism scholarships for two years in a row in a national competition (third place, investigative reporting; fourth, editorial writing). He was also part of a team of three at InteractiveWeek that won the Jesse Neal award for business writing for an in-depth look at a failed effort to revamp computing systems at McDonalds Corp.

Babcock gives talks at user groups of software companies. He moderates or sits in on panels at shows, such as the Open Source Business Conference. He organizes, hosts and speaks at InformationWeek-organized Webinars on virtualization and cloud computing. Over the course of a year, he speaks to 800-1,200 people in various settings. He also appears in a regular show of video recorded interviews on Silicon Valley topics, called ValleyView, aired on the InformationWeek Web site.