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CITATION

Walters, Charlene. Launch Your Inner Entrepreneur: 10 Mindset Shifts for Women to Take Action, Unleash Creativity, and Achieve Financial Success. New York: McGraw-Hill Education, 2021.

Launch Your Inner Entrepreneur: 10 Mindset Shifts for Women to Take Action, Unleash Creativity, and Achieve Financial Success

Authors: Charlene Walters

Published:  February 2021 Pages: 224

eISBN: 9781264259175 | ISBN: 9781264259168
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  • Cover
  • Title Page
  • Copyright Page
  • Dedication
  • Contents
  • Mindset Shift 1 TAKE ACTION
  • Why Now?
  • It Starts in Your Mind
  • Taking Action
  • Getting Ready to Flip the Switch
  • Starting as a Side Hustle
  • Finding Your Niche
  • Learning About Your Target Market
  • Prepping for Product Development
  • Creating Your Business Plan
  • Finding a Mentor
  • Funding Your Venture
  • Trying a Pitch Competition
  • Developing Your Skills
  • Getting the Word Out
  • Cultivating a Selling Mindset
  • Making Other Attitude Adjustments
  • Final Thoughts
  • Mindset Shift 2 EMBRACING AN ENTREPRENEURIAL ATTITUDE
  • Paying Your Dues and Making Strategic Moves
  • Determining Your Why
  • Getting Your Game On
  • Tapping into Passion and Grit
  • Embracing Risk Taking
  • Dealing with Haters
  • Closing the Confidence Gap
  • Developing Persistence
  • Believing in Yourself
  • Increasing Patience
  • Finding the Silver Lining
  • Getting Unstuck
  • Overcoming Impostor Syndrome
  • Fighting Self-Sabotage
  • Final Thoughts
  • Mindset Shift 3 CULTIVATING FINANCIAL CONFIDENCE
  • Understanding Your Psychological Influences
  • Mastering Your Psychological Influences
  • Examining Your Current Finances
  • Budgeting and Cutting Costs
  • Bootstrapping
  • Addressing Personal Finances
  • Negotiation and Raising Capital
  • Final Thoughts
  • Mindset Shift 4 ORGANIZING YOUR TIME
  • Setting Goals
  • Improving Your Time Management
  • Maintaining Your Self-Care and Work-Life Balance
  • You Can Balance
  • Final Thoughts
  • Mindset Shift 5 BRANDING AND BUILDING PRESENCE
  • Personal Branding
  • Networking
  • Building Visibility
  • Final Thoughts
  • Mindset Shift 6 GETTING SOCIAL BY MASTERING SOCIAL MEDIA BASICS
  • Consistency and Quality
  • Social Branding Trends
  • Monitoring Social Media Churn
  • Final Thoughts
  • Mindset Shift 7 STAYING SOCIAL BY LEVERAGING SOCIAL MEDIA OPTIONS
  • Instagram
  • Twitter
  • LinkedIn
  • Facebook
  • More Social Media Options: TikTok, Snapchat, Pinterest, and YouTube
  • Final Thoughts
  • Mindset Shift 8 LEADING YOUR STARTUP
  • Developing Leadership Skills
  • Being Flexible with Your Team
  • Managing Remote Teams
  • Expressing Gratitude to Employees
  • Leading with Empathy
  • Final Thoughts
  • Mindset Shift 9 GOING INTO GROWTH MODE
  • Developing Resilience
  • Reinventing and Rebranding Your Business
  • Being Innovative
  • Boosting Your Creative Thinking
  • Final Thoughts
  • Mindset Shift 10 REBOOTING, REPEATING, AND AVOIDING BURNOUT ALONG THE WAY
  • Preventing Burnout
  • Engaging in Continuous Learning
  • Knowing What to Avoid
  • Final Thoughts
  • A Letter from Me to You
  • Fempreneur Action Plan
  • Business Concept and Planning Worksheet (Mindset Shift 1)
  • Fempreneur Action Plan: Attitude Enhancement Exercise (Mindset Shift 2)
  • Fempreneur Action Plan: Money Mindset Plan and Budget (Mindset Shift 3)
  • Fempreneur Action Plan: Work-Life Balance and Time-Management Goal Setting (Mindset Shift 4)
  • Fempreneur Action Plan: Branding and Presence-Building Plan (Mindset Shift 5)
  • Fempreneur Action Plan: Visual Brand Style Guide (Mindset Shift 6)
  • Fempreneur Action Plan: Social Media Strategy Worksheet (Mindset Shift 7)
  • Fempreneur Action Plan: Leadership and Skills-Building Exercise (Mindset Shift 8)
  • Fempreneur Action Plan: Resilience and Setback Survival Exercise (Mindset Shift 9)
  • Fempreneur Action Plan: Entrepreneurial Plan for Rebooting and Growth (Mindset Shift 10)
  • Acknowledgments
  • Notes
  • Index