The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value Barta, Thomas , Barwise, Patrick September 23, 2016
201 Super Sales Tips: Field-Tested Strategies for Painless Prospecting, Perfect Presentations, and a Quick Close Every TimeGerhard GschwandtnerMay 25, 2006
25 Toughest Sales Objections (and How to Overcome Them): Surefire Techniques for Conquering Any Resistance and Closing the Deal Stephan Schiffman January 1, 2011
30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your BusinessSusan GuneliusOctober 25, 2010
501 Killer Marketing Tactics to Increase Sales, Maximize Profits, and Stomp Your Competition: Revised and Expanded Second EditionTom FeltensteinJuly 19, 2010
7 Tenets of Taxi Terry: How Every Employee Can Create and Deliver the Ultimate Customer Experience McKain , Scott July 14, 2014
Accelerate the Sale: Kick-Start Your Personal Selling Style to Close More Sales, FasterMark RodgersJune 10, 2011
An Audience of One: Drive Superior Results by Making the Radical Shift from Mass Marketing to One-to-One Marketing Turner, Jamie , Moxley, Chuck September 28, 2021
Be Bold and Win the Sale: Get Out of Your Comfort Zone and Boost Your PerformanceJeff ShoreDecember 31, 2013
Beyond Referrals: How to Use the Perpetual Revenue System to Convert Referrals into High-Value ClientsBill CatesMarch 26, 2013
The Brand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, and Other Leading Brands Make and Keep the Promise That Guarantees SuccessDuane KnappMarch 21, 2008
Brand Turnaround: How Brands Gone Bad Returned to Glory and the 7 Game Changers that Made the DifferenceKaren PostNovember 15, 2011
Branding Between the Ears: Using Cognitive Science to Build Lasting Customer Connections Dayal, Sandeep November 30, 2021
BUY ME! New Ways to Get Customers to Choose Your Product and Ignore the RestMarshal CohenDecember 11, 2009
Clients, Clients, and More Clients: Create an Endless Stream of New Business with the Power of PsychologyLarina KaseSeptember 20, 2011
Compensating the Sales Force: A Practical Guide to Designing Winning Sales Reward Programs, Second EditionDavid J. CichelliJune 17, 2010
Compensating the Sales Force: A Practical Guide to Designing Winning Sales Reward Programs, Third Edition Cichelli, David J. November 24, 2017
Contagious Selling: How to Turn a Connection into a Relationship that Lasts a LifetimeDavid RichSeptember 19, 2012
Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money) Pulizzi, Joe May 25, 2021
Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses Pulizzi, Joe September 4, 2015
Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More DealsErik Peterson, Tim RiestererMarch 14, 2011
Cracking the Sales Management Code: The Secrets to Measuring and Managing Sales PerformanceJason Jordan, Michelle VazzanaSeptember 20, 2011
A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences across Multiple PlatformsAndrea PhillipsMay 31, 2012
Crush Price Objections: Sales Tactics for Holding Your Ground and Protecting Your ProfitTom ReillyJanuary 25, 2010
Crushing Quota: Proven Sales Coaching Tactics for Breakthrough Performance Vazzana, Michelle , Jordan, Jason October 26, 2018
Customer Obsession: How to Acquire, Retain, and Grow Customers in the New Age of Relationship MarketingAbaete de Azevedo, Ricardo PomeranzSeptember 29, 2008
The Customer Service Solution: Managing Emotions, Trust, and Control to Win Your Customer's BusinessSriram Dasu, Richard ChaseJune 26, 2013
CustomerCentric Selling, Second EditionMichael T. Bosworth, John R. Holland, Frank VisgatisDecember 18, 2009
The CustomerCentric Selling® Field Guide to Prospecting and Business Development: Techniques, Tools, and Exercises to Win More BusinessGary WalkerMarch 26, 2013
Customers First: Dominate Your Market by Winning Them Over Where It Counts the MostBolivar J. BuenoMarch 15, 2012
Data Driven: Harnessing Data and AI to Reinvent Customer Engagement Chavez, Tom , O’Hara, Chris , Vaidya, Vivek October 5, 2018
The Dentsu Way: Secrets of Cross Switch Marketing from the World's Most Innovative Advertising AgencyKotaro Sugiyama, Tim AndreeNovember 22, 2010
The Digital Selling Handbook: Grow Your Sales by Engaging, Prospecting, and Converting Customers the Way They Buy Today Stinnett,Bill October 18, 2022
Drucker on Marketing: Lessons from the World's Most Influential Business ThinkerWilliam CohenOctober 17, 2012
Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing LessJoe PulizziSeptember 3, 2013
Escaping the Price-Driven Sale: How World Class Sellers Create Extraordinary ProfitTom Snyder, Kevin KearnsNovember 16, 2007
The Essential Sales Management Handbook: Your Secret Weapon to Success Gerhard Gschwandtner January 1, 2007
The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers Peterson, Erik , Riesterer, Tim February 11, 2020
Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth Wright, Ted November 11, 2014
From a Good Sales Call to a Great Sales Call: Close More by Doing What You Do BestRichard M. SchroderSeptember 16, 2010
From Impressed to Obsessed: 12 Principles for Turning Customers and Employees into Lifelong Fans Picoult, Jon October 12, 2021
No Access
Full Access
No AccessFull Access