CITATION

Schaefer, Mark and Smith, Stanford. Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time. US: McGraw-Hill, 2013.

Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time

Published:  March 2013

eISBN: 9780071811170 0071811176 | ISBN: 9780071811163

Book description:

Launch a business and ignite a movement with a powerhouse blog!

Born to Blog is filled with practical, street-smart techniques and ideas to help you create and manage a winning business blog. Learn how to attract a loyal following, promote your blog, and write powerful content that generates new business.

"If your dream is to launch a business or publish a book, then read Born to Blog! You'll realize the blogger way is your fastest path to success." -- MICHAEL STELZNER, founder of Social Media Examiner and author of Launch

"Born to Blog makes blogging accessible and fun for anyone. Read it, use it, and watch your business grow." -- JAY BAER, founder of Convince and Convert and coauthor of The Now Revolution

"Read this book, then go blog like you were born to do so." -- JASON FALLS, founder of Social Media Explorer and coauthor of No Bullshit Social Media and The Rebel's Guide to Email Marketing

"Blogging beginners and seasoned pros alike will find valuable advice they can put to use immediately." -- LEO WIDRICH, cofounder, Buffer

MARK W. SCHAEFER is the author of the bestsellers The Tao of Twitter and Return on Influence. He is an internationally known speaker, consultant, and college educator who blogs at {grow}.

STANFORD SMITH is a digital marketing and social media strategist who created PushingSocial.com, a resource for business blogging.