From Scrappy to Self-Made: What Entrepreneurs Can Learn from an Ethiopian Refugee to Turn Roadblocks into an Empire Hagos, Yonas September 8, 2023
Branding Between the Ears: Using Cognitive Science to Build Lasting Customer Connections Dayal, Sandeep November 30, 2021
The Laws of Brand Storytelling: Win—and Keep—Your Customers’ Hearts and Minds Walter, Ekaterina , Gioglio, Jessica November 2, 2018
Data Driven: Harnessing Data and AI to Reinvent Customer Engagement Chavez, Tom , O’Hara, Chris , Vaidya, Vivek October 5, 2018
The High Roller Experience: How Caesars and Other World-Class Companies Are Using Data to Create an Unforgettable Customer Experience Norton, David September 1, 2017
Likeable Social Media, Revised and Expanded: How to Delight Your Customers, Create an Irresistible Brand, and Be Amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and More Kerpen, Dave March 20, 2015
Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth Wright, Ted November 11, 2014
Maximum Success with LinkedIn: Dominate Your Market, Build a Global Brand, and Create the Career of Your Dreams Sherman , Dan July 24, 2014
YouTube Marketing Power: How to Use Video to Find More Prospects, Launch Your Products, and Reach a Massive AudienceJason MilesDecember 31, 2013
The Talent Equation: Big Data Lessons for Navigating the Skills Gap and Building a Competitive WorkforceMatt Ferguson, Lorin Hitt, Prasanna TambeOctober 23, 2013
Klout Matters: How to Engage Customers, Boost Your Digital Influence--and Raise Your Klout Score for SuccessGina Carr, Terry BrockOctober 16, 2013
Strategic Digital Marketing: Top Digital Experts Share the Formula for Tangible Returns on Your Marketing InvestmentEric Greenberg, Alexander KatesSeptember 18, 2013
Instagram Power: Build Your Brand and Reach More Customers with the Power of PicturesJason MilesSeptember 17, 2013
The Social Media Side Door: How to Bypass the Gatekeepers to Gain Greater Access and InfluenceIan GreenleighSeptember 10, 2013
Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing LessJoe PulizziSeptember 3, 2013
Highly Recommended: Harnessing the Power of Word of Mouth and Social Media to Build Your Brand and Your BusinessPaul M. RandAugust 30, 2013
The Ultimate Guide to Strategic Marketing: Real World Methods for Developing Successful, Long-term Marketing PlansRobert HamperAugust 14, 2013
The Social Employee: How Great Companies Make Social Media WorkCheryl Burgess, Mark BurgessJuly 31, 2013
The Customer Service Solution: Managing Emotions, Trust, and Control to Win Your Customer's BusinessSriram Dasu, Richard ChaseJune 26, 2013
Feed the Startup Beast: A 7-Step Guide to Big, Hairy, Outrageous Sales GrowthDrew Williams, Jonathan VerneyJune 25, 2013
Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and GamificationRajat PahariaMay 28, 2013
Think Like a Rock Star: How to Create Social Media and Marketing Strategies that Turn Customers into Fans, with a foreword by Kathy SierraMack CollierMarch 26, 2013
Perfect Phrases for Sales Referrals: Hundreds of Ready-to-Use Phrases for Getting New Clients, Building Relationships, and Increasing Your SalesJeb Brooks, Marty ScirrattMarch 26, 2013
Born to Blog: Building Your Blog for Personal and Business Success One Post at a TimeMark Schaefer, Stanford SmithMarch 13, 2013
Maximum Success with LinkedIn: Dominate Your Market, Build a Global Brand, and Create the Career of Your Dreams Dan Sherman December 11, 2012
The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really WorksStephen Voltz, Fritz GrobeNovember 26, 2012
Emerging Markets Rule: Growth Strategies of the New Global GiantsMauro Guillen, Esteban Garcia-CanalNovember 13, 2012
Stand Out Social Marketing: How to Rise Above the Noise, Differentiate Your Brand, and Build an Outstanding Online PresenceMike LewisOctober 22, 2012
Drucker on Marketing: Lessons from the World's Most Influential Business ThinkerWilliam CohenOctober 17, 2012
Likeable Business: Why Today's Consumers Demand More and How Leaders Can DeliverDave Kerpen, Theresa Braun, Valerie PritchardOctober 9, 2012
The Fusion Marketing Bible: Fuse Traditional Media, Social Media, & Digital Media to Maximize MarketingLon SafkoSeptember 4, 2012
The Tasti D-Lite Way: Social Media Marketing Lessons for Building Loyalty and a Brand Customers CraveJames Amos, BJ EmersonAugust 14, 2012
A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences across Multiple PlatformsAndrea PhillipsMay 31, 2012
The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building BrandsAmitava Chattopadhyay, Rajeev Batra, Aysegul OzsomerMay 18, 2012
The Shopper Economy: The New Way to Achieve Marketplace Success by Turning Behavior into CurrencyLiz CrawfordMarch 20, 2012
Customers First: Dominate Your Market by Winning Them Over Where It Counts the MostBolivar J. BuenoMarch 15, 2012
The Mobile Marketing Revolution: How Your Brand Can Have a One-to-One Conversation with EveryoneJed AlpertMarch 15, 2012
Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence MarketingMark SchaeferFebruary 15, 2012
Uprising: How to Build a Brand--and Change the World--By Sparking Cultural MovementsScott GoodsonJanuary 27, 2012
Brand Turnaround: How Brands Gone Bad Returned to Glory and the 7 Game Changers that Made the DifferenceKaren PostNovember 15, 2011
Kiss, Bow, or Shake Hands, Sales and Marketing: The Essential Cultural Guide—From Presentations and Promotions to Communicating and ClosingTerri Morrison, Wayne A. ConawayOctober 25, 2011
The Power of foursquare: 7 Innovative Ways to Get Your Customers to Check In Wherever They AreCarmine GalloSeptember 21, 2011
The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing, 4th EditionRoman Hiebing, Scott Cooper, Steve WehrenbergSeptember 15, 2011
The Social Customer: How Brands Can Use Social CRM to Acquire, Monetize, and Retain Fans, Friends, and FollowersAdam MetzAugust 16, 2011
The Social Media Sales Revolution: The New Rules for Finding Customers, Building Relationships, and Closing More Sales Through Online NetworkingLandy Chase, Kevin KneblJune 23, 2011