Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy KawasakiRohit BhargavaMarch 31, 2008
Green Supply Chain Management: Product Life Cycle ApproachHsiao-Fan Wang, Surendra M. GuptaJuly 27, 2011
The Next Evolution of Marketing: Connect with Your Customers by Marketing with MeaningBob GilbreathSeptember 3, 2009
Selling to the C-Suite: What Every Executive Wants You to Know About Successfully Selling to the TopNicholas A.C. Read, Dr. Stephen J. BistritzAugust 18, 2009
CustomerCentric Selling, Second EditionMichael T. Bosworth, John R. Holland, Frank VisgatisDecember 18, 2009
The Brand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, and Other Leading Brands Make and Keep the Promise That Guarantees SuccessDuane KnappMarch 21, 2008
Get Rich with Twitter: Harness the Power of the Twitterverse and Reach More Customers than Ever BeforeDennis L. PrinceMarch 26, 2010
Leadership the Barack Obama Way: Lessons on Teambuilding and Creating a Winning Culture in Challenging TimesShelly Leanne, Shel LeanneDecember 21, 2009
Get Rich with Apps!: Your Guide to Reaching More Customers and Making Money NowJesse FeilerApril 22, 2010
Recycling Construction & Demolition Waste: A LEED-Based Toolkit (GreenSource)Greg WinklerJuly 20, 2010
Voice-of-the-Customer Marketing: A Revolutionary 5-Step Process to Create Customers Who Care, Spend, and StayErnan RomanSeptember 27, 2010
501 Killer Marketing Tactics to Increase Sales, Maximize Profits, and Stomp Your Competition: Revised and Expanded Second EditionTom FeltensteinJuly 19, 2010
30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your BusinessSusan GuneliusOctober 25, 2010
The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing, 4th EditionRoman Hiebing, Scott Cooper, Steve WehrenbergSeptember 15, 2011
The Dentsu Way: Secrets of Cross Switch Marketing from the World's Most Innovative Advertising AgencyKotaro Sugiyama, Tim AndreeNovember 22, 2010
The Social Customer: How Brands Can Use Social CRM to Acquire, Monetize, and Retain Fans, Friends, and FollowersAdam MetzAugust 16, 2011
The Old Rules of Marketing are Dead: 6 New Rules to Reinvent Your Brand and Reignite Your BusinessTimothy R. PearsonMarch 28, 2011
Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer ValueHarry Macdivitt, Mike WilkinsonSeptember 19, 2011
Securing the Clicks Network Security in the Age of Social MediaGary Bahadur, Jason Inasi, Alex de CarvalhoOctober 10, 2011
Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)Dave KerpenMay 17, 2011
Contextual Pricing: The Death of List Price and the New Market RealityRobert Docters, Michael Barzelay, John G. Hanson, Cecilia NguyenOctober 19, 2011
360 Degrees of Influence: Get Everyone to Follow Your Lead on Your Way to the TopHarrison MonarthNovember 9, 2011
Prescription for Excellence: Leadership Lessons for Creating a World Class Customer Experience from UCLA Health SystemJoseph MichelliMay 3, 2011
The Power of foursquare: 7 Innovative Ways to Get Your Customers to Check In Wherever They AreCarmine GalloSeptember 21, 2011
Running the Gauntlet: Essential Business Lessons to Lead, Drive Change, and Grow ProfitsJeffrey W. Hayzlett, Jim EberDecember 13, 2011
The Customer Experience Edge: Technology and Techniques for Delivering an Enduring, Profitable and Positive Experience to Your CustomersReza Soudagar, Vinay Iyer, Volker HildebrandSeptember 23, 2011
Supply Chain Transformation: Building and Executing an Integrated Supply Chain StrategyJ. Paul DittmannOctober 17, 2012
Outsource Smart: Be Your Own Boss . . . Without Letting Your Business Become the Boss of YouDaven MichaelsNovember 20, 2012
Born to Blog: Building Your Blog for Personal and Business Success One Post at a TimeMark Schaefer, Stanford SmithMarch 13, 2013
Measuring ROI in Healthcare: Tools and Techniques to Measure the Impact and ROI in Healthcare Improvement Projects and ProgramsJack Phillips, Victor Buzachero, Patti Phillips, Zack PhillipsApril 23, 2013
Strategic Digital Marketing: Top Digital Experts Share the Formula for Tangible Returns on Your Marketing InvestmentEric Greenberg, Alexander KatesSeptember 18, 2013
Global Supply Chain Management: Leveraging Processes, Measurements, and Tools for Strategic Corporate AdvantageTomas Hult, David Closs, David FrayerOctober 17, 2013
The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue Baxter, Robbie Kellman March 20, 2015
The Xiaomi Way: Customer Engagement Strategies That Built One of the Largest Smartphone Companies in the World Wanqiang, Li September 30, 2016
The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth Smith, Mike May 26, 2017
The High Roller Experience: How Caesars and Other World-Class Companies Are Using Data to Create an Unforgettable Customer Experience Norton, David September 1, 2017
Legacy in the Making: Building a Long-Term Brand to Stand Out in a Short-Term World Miller, Mark , Conley, Lucas March 23, 2018
How We Make Stuff Now: Turn Ideas into Products That Build Successful Businesses Pieri, Jules April 19, 2019
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